Jeep Wrangler will Make an Entrance at Jeep Beach 2023
Photo Source: Jeep
The comments on the grapevine were accurate; the Jeep Wrangler High Tide and Jeep Beach editions have arrived for 2023. Admittedly, they are both remarkably similar to last year’s trims, but with some illustrative and color changes. This year’s Jeep Beach trim gives a nod to the 20th anniversary of Jeep Beach in Daytona Beach, Florida, a weeklong affair of automotive festivities between April 22nd through the 30th of 2023. The Wrangler High Tide is the kickoff for both distinctive vehicles. It is based on the Wrangler Unlimited Sport S with the V6 and automatic transmission, which is the only powertrain at one’s disposal on these special editions, though it does come with the Xtreme Recon Package.
The package boosts the number of features available tremendously, with thick 35-inch tires on 17-inch Beadlock-capable wheels exceptionally well-built for driving on the surface of smooth sand. It also integrates a 1.5-inch suspension lift with matching shocks, a shorter 4.56 rear axle ratio, a jack spacer, an uprated and readjusted spare tire mount, and more prominent fender flares. Definitive to the High Tide are rock rails, a body-color hardtop with a flip-up front section, rubber floor mats, graphics customized explicitly for the event, and LED lights.
Exclusive Jeep Beach Trim
The Jeep Beach is based on the Jeep Wrangler High Tide, and only 500 of them will be made because they are meant to commemorate the 20th anniversary of the Jeep Beach celebration. “Jeep Beach week in Daytona Beach, Florida, is one of the biggest Jeep vehicle events in America, bringing in more than 200,000 Jeep fans and 20,000 Jeep SUVs in 2022 alone. With the Wrangler High Tide and 20th anniversary Jeep Beach special editions, we get to celebrate our customers’ passion for beach-ready vehicles during this weeklong event,” explained Jim Morrison, senior vice president and head of Jeep brand – North America. It is worth mentioning that the celebration is so noteworthy to Jeep enthusiasts that there is even a parade consisting of more than 3,500 Jeep automobiles driving on the beaches to honor the pinnacle of the occasion.
The special edition Wrangler has Jeep Beach logos on the spare tire mount and hood and is embroidered in the Mopar Katzkin leather seat covers. It also features a Jeep Beach 20th Anniversary shifter medallion in addition to body-color fender flares. Both the 2023 Jeep Wrangler High Tide and Jeep Beach vehicles will have six exterior colors to choose from, including:
- Bright White
- High Velocity
- Black
- Sting Gray
- Punk’n
- Hydro Blue
Both SUVs are now available for order, and they will be delivered by April 2023, just in time for the following Jeep Beach event. The 2023 Jeep Wrangler High Tide has a price tag of $51,540 MSRP (Plus destination fee), while the 2023 Jeep Wrangler Jeep Beach trim is priced at $54,040 MSRP (Plus destination fee).
The Mission of Jeep Beach
The purpose of Jeep Beach is not merely to cater to the likings of Jeep fans but also to raise funds for local and national charities, with more than $2.5 million donated to date. It has grown into a cherished annual event precisely because of its emphasis on fundraising. In fact, as part of the closing ceremony, Jeeps parade the beach from International Speedway Boulevard to Dunlawton Avenue, collecting garbage as they go along. The fundraising efforts of Jeep Beach have benefitted organizations such as the Boys & Girls Clubs of Volusia & Flagler Counties; the NASCAR Foundation; the Childhood Cancer Foundation, as well as more than thirty other nonprofit groups.
The Pride of Jeep
Jeep is an original SUV brand that provides confident craftsmanship to people who seek out adventure and much more. Jeep Beach even exists to raise donations for worthy causes, which speaks more about the automakers than the 2023 Wrangler itself. Regardless, it is enough to make you proud to own a Jeep. At Cape Coral Chrysler Dodge Jeep Ram, we can help you do just that, with a determined sales team dedicated to helping you look for a new option to buy or lease by showcasing our new vehicle inventory or quality pre-owned vehicles.