Dodge Invests $22.6 Billion Into Innovation
The transformations from the pandemic are across-the-board, both for consumers and automakers. The one invariant is the yearning to see life change for the better and fast, but luckily we are witnessing the outcomes of new plans and future actions of enormous brands expending lots of capital on innovation. The results are starting to show as Dodge is shifting away from traditional, same ol’, same ol’ entries with new power and products for customers. The facts also can be discovered that presently, there are not enough cars to go around as demand is growing rapidly for these new cars. The CEO of Stellantis, Carlos Tavares, has handled this as recent as this week a few weeks before 2022 arrives, how popular this year has been for car sales. When speaking before journalists, Tavares had this to express.
“My order book is going through the roof. People want to buy cars. It’s amazing. It’s as if we have all discovered through the COVID crisis how important it is to protect our freedom of mobility. And therefore, what’s the best way to protect my freedom of mobility is to have a car,” Tavares remarked while at a former Dodge Viper plant now known as the Conner Center.
The Largest Investments By Dodge
The collection of Dodge vehicles has changed from cars like the Viper to more consumer-approved, fuel-friendly options. Over the course of this next decade, we will see even more reasonable options added for shoppers. Battery electric vehicles are more costly to manufacture; they are as much as 50% more expensive. The source of Dodge and other Stellantis brands’ innovation comes from software expansion. The better they are strategizing, the better the vehicles will be for buyers. Dodge has put together $22.6 billion dollars towards elevating their software and changing the driving experience with “software-enabled products” and subscription services. The Stellantis brand is also trying to produce on its autonomous vehicle growth with its established partnerships with both BMW and Waymo. In full, $34 billion has shifted into electrification and these software developments through 2025. That’s a lot to look forward to!
Shop Dodge With Our Help This Holiday Season
Dodge has a lot planned thus far, and it’s almost certain that the company will release more information on its electric muscle cars project in the several months ahead. In the meantime, at Cape Coral Chrysler Dodge Jeep Ram, you can drive home a brand new muscle car of your choice from our onsite inventory. We have a great selection of Challengers, Chargers, and Durango SUVs at unbeatable local prices! Suppose you are looking to customize your Dodge vehicle. In that case, you can fill out our contact form and let us know what exterior color, trim level, or model year interests you, and we’ll provide you with more information on vehicle availability and custom ordering options.